First Ascent Hits Prime Time TV

Summit on the Summit: Kilimanjaro climber and actress, Jessica Biel, was on the Jay Leno Show last night and talked about her climb to raise awareness about the global clean water crisis and her experience on the 19,340 foot peak. Jay showed some photos of the climb, including one that featured the entire group on the summit wearing their First Ascent gear!

First Ascent to Make Olympic Debut!

First Ascent outfits Peru’s first Winter Olympian, Roberto Carcelen, who will compete in the 2010 Vancouver Olympics in just a couple weeks. He was featured in his Downlight Sweater on Seattle’s King 5 News.

Crist Brothers Highlight First Ascent Ski Development

Field & Stream Tests Gear in Manitoba

This past spring, we outfitted some Field & Stream editors in First Ascent gear for a two-week long ATV ice adventure in Manitoba, Canada. The result – a great review and ecstatic, warm, dry editors. You can see the gear in a May 2010 print edition article about the trip. For the review, click here!

First Ascent Highlighted in Outside Winter Buyer’s Guide

FA Guide Seth Waterfall Gears Up in the Mountain Guide Jacket

From puffies and shells to insulating layers, First Ascent captured the attention of Outside magazine’s Winter Buyer’s Guide.

Mountain Guide Jacket
“This water-resistant, quick-drying shell is lightweight but still roomy enough to layer underneath.”

Bat Hang Hoodie
“A piece we kept coming back to: it’s soft, moisture-wicking, and quick-drying and has a hood for extra warmth.”

Peak XV Down Jacket
“Easily the warmest jacket here, the XV is absolutely stuffed with top-tier down (850 fill) and wrapped in a tougher-than-average DWR nylon shell. It’s a bit heavier–but a lot burlier–than other down jackets we tested.”

Whittakers Launch First Ascent in Denver

Jim and Peter Whittaker were in Denver last week to support the launch of First Ascent. They made an appearance on KUSA-TV, the Denver NBC affiliate, to discuss how mountaineering has evolved over the years, from when Jim summited in 1963 to when Peter returned in First Ascent gear in May of 2009.

National Geographic Adventure Calls First Ascent Hangfire™ Hoodie Top Performer

Hangfire Hoodie Review

National Geographic Adventure’s fall apparel guide features the First Ascent Hangfire™ Hoodie, and according to editor Steve Casimiro, the “hoodie works equally well as a lightweight jacket or insulating mid-layer.” Read More…

First Ascent’s Big Tahoma Pack Rises to the Top

First Ascent Big Tahoma Pack

When put to the test, the First Ascent Big Tahoma pack delivers. Backpacker magazine’s gear testers subjected the Big Tahoma to treacherous rain, sleet and snow through the rugged, steep mountain terrain of Wyoming, Colorado and Utah.

In its October issue, Backpacker rated the Big Tahoma five out of five possible boots, praising the pack’s durability: “You’d need a belt sander to damage the 1,000-denier Cordura.” Read More…

Celebrity Kilimanjaro Climb for Clean Water Set for January

SOTS_camo_circle_logoEddie Bauer and First Ascent are proud to support the effort for global clean drinking water by partnering the Summit on the Summit ascent. We’re thrilled to share it with you here on the Born Out There blog as the climb takes shape.

Summit on the Summit: Kilimanjaro is an ascent to raise awareness of the global clean water crisis and will take place this coming January. Grammy-nominated musician, philanthropist, and “actionist” Kenna masterminded the expedition in which his friends, including Jessica Biel , Lupe Fiasco, Isabel Lucas and many of the world’s brightest minds and major cultural influencers, will climb Tanzania’s Mt. Kilimanjaro Read More…

First Ascent Scores High Marks in Backpacker’s Apparel Guide

backpackerseptembe1cebb19First Ascent is a favorite of Backpacker magazine field testers, the BC-100 and Downlight Sweater received rave reviews in the September apparel guide. Testers wore the BC-100 on a 250-mile hike in Maryland, spending 18 days on the trail with rain or sleet on most days. One tester claimed the BC-100 was “critical to us finishing our trip.” The First Ascent Downlight Sweater was voted the best all-around puffy, “nailing the essentials: high draftproof collar, grapefruit-size packability, roomy zipped pockets and light rain resistance – without layering on doodads that add weight or bulk.” Backpacker’s Editor in Chief Jon Dorn added, “Hands down the best-fitting puffy I’ve ever worn. Read More…